Technology continues to shape trends in various industries, including plumbing. Since customers and companies now look to technological innovations for value, if your plumbing business in Philadelphia lags in this aspect, it could hurt your bottom line. From offering smart and sustainable plumbing solutions to hiring a web design and development service for your promotions, upgrading your company is imperative in 2021.
Technology Trends in the Plumbing Industry
Most technological trends in plumbing are focused on customer experience. These primarily concern education and communication, but some also affect operations. Adapt to the changing landscape of your industry with these innovations.
Smart Plumbing Fixtures and Devices
Millennials moving into their own homes look for advanced and environment-friendly features. For example, they want innovative devices that allow them to control the water temperature with their smartphone or sensors that automatically switch off faucets to conserve water.
Learn more about these products to see if you can add them to your inventory or service. Consider attending industry events that launch such products and discuss innovations. Once you’ve mastered using and installing these devices or fixtures, you may start offering them to your customers.
Many consumers are more environmentally conscious. They prefer sustainable solutions for their plumbing concerns. Some problems may be related to improving water usage to prevent excessive use and support conservation efforts.
Attend seminars and conventions to learn about ecologically sound plumbing solutions. Identify the ones you can include in your roster of services. Develop a strategy to promote them to your customers and prospects. Appeal to their sustainability mindset.
Online Payment Options
Online platforms make payments convenient today. These cashless solutions lessen the transaction time and remove customers’ purchasing hesitation. With online payments, you can handle more transactions quickly, preparing your business for expansion.
Adding online payment options also streamline administrative processes, such as accounts receivable and calculating payroll.
Digital Marketing Strategies
Clients are no longer using the phone book to look for professional services. Younger clients, especially, go online to look for plumbers near them. They find this method more convenient, and it also allows them to compare contractors easily.
If you’re not online yet, you should be. If you’re online but not getting valuable leads, you might need a better digital marketing strategy. Invest in professional web design and development services to improve your presence online. Web designers like Lead Farm SEO can transform your website into a platform where you can actively convert inquiries into actual contracts and plumbing repair calls.
Smart technology, environment-friendly products and services, online payment, and digital marketing are four of the trends you should have in your plumbing company this year. Give your customers value with these innovations.
Your Lead Farm SEO provides digital marketing solutions for your plumbing business. Get in touch with our team to discover the advantages of improving your online presence.